Should My Aspiring Influencer Pal Cease Exploiting Me for Content?

The Prosecution: Beth

At times she films me while I’m eating. It's jarring to spot myself on her social media – it feels like a sudden shock.

My best friend of a decade, she, labels herself the “content queen”. It’s fun for a bit, but it strains our relationship.

Being highly outgoing, she feels the need to record everything all the time. During meals out, her motto is, “The camera eats first,” and takes photos with bright lighting, which makes me cringe. I don’t like it when strangers see her performing for the camera – I experience vicarious awkwardness. It also frustrates me because the food gets cold.

She's not quite an online personality yet, but she is trying to be. She makes video blogs about living in our city, a day in her life, and her styling career. The material is quality, I’ll give her that, but I prefer not to be involved. Sometimes she films me while I’m eating, or simply tagging along. Later, I appear on her feed afterwards, and it comes like a jumpscare: I might be bare-faced, an awkward face or photographed while eating. It feels invasive.

She also expects me to record her at inopportune moments. Often I’ll be talking to someone else, or we’ll just be hanging out in the street. The dynamic feels like our bond has turned into me serving as her unpaid videographer. She could easily employ someone if she wanted professional shots. When I brought up my discomfort about the situation, she brushed it off. I've been invited to several brand events, which was nice, but that doesn't compensate for all the time and effort I spend assisting her make content.

I’m grateful that Marielle has helped me with my career in design, but I resist our connection to become just a ledger of exchanges. I don’t feel she’s fake or inauthentic, but at times it seems that if the camera is out, we will start performing in a way that makes us look good for her channel.

She will say, “OK, look happy!” and record me smiling with another. It’s so silly. I need her to understand that our decade-long friendship still has boundaries. I enjoy being with her, but I also want to enjoy it without being filmed, edited, or posted for an viewers. I am not a prop for her Instagram.

The Other Side: Marielle

I want Beth to see that the creations we produce together can get us an opportunity.

I am passionate about shooting content. It's more than a pastime; it’s part of who I am. Producing content and sharing my life online allows me to show my personality and engage with people in new ways.

I don’t see myself as a professional creator yet, but it's savvy to make money from your interests. I look up to people on TikTok who execute that aesthetic of informal, self-made film-making.

Creating content is my version of living actively: observing the nuances, posting them with an audience that values the art behind it. It's never my aim to make my friend uncomfortable. Bringing her to professional gatherings was my way of sharing opportunities, giving her a opportunity to witness behind-the-scenes moments that could help her professional path too. That’s not leverage, it’s just being pragmatic.

I would take her to these events even if she didn’t help me, but I desire her to see the benefits the work we make together can get us: a foot in the door. I understand not all people enjoys being on camera, but sometimes unplanned moments is what makes material authentic. Being recorded from time to time is part and parcel of being my friend. I'd remove anything she asked, but she hasn't made such a request yet.

I don't demand anyone to be my personal filmmaker, but friends support one another in small ways. My assumption was filming a short video here or there would be enjoyable for her. Creativity flourishes in collaboration, and having Beth around makes projects energetic and pleasurable. I never force her to participate in anything, and I would never deliberately embarrass her. But creating content jointly sometimes is part of how I document our shared experiences.

I value Beth’s friendship profoundly and want to avoid making videos to come between us. I am ready to compromise: like asking before filming, and steering clear of angles that might make her uncomfortable.

This is not about power, it’s about sharing my world while still respecting hers. Clearly making content is not a substitute for genuine friendship: it's merely part of how I live my life and I want her to be involved in a way that’s enjoyable for each of us.

Outside Perspectives: Public Sentiment

Should Marielle stop recording herself and Beth when they are socializing?

Nothing is more uncomfortable than having a companion point a camera at you. I get that it's her passion, but I wouldn't ask friends come to my work. Maybe she can find like-minded creators to create content with. Given the dark, looming future of AI, personal relationships are the only thing we have – don’t waste them!
Liberty, 25

If you’re doing something as a career, it's unfair to expect your friends for assistance repeatedly, even if they have helped previously. While she enjoys shooting, that doesn't imply everyone around her is content. She must to respect Beth’s personal space.
Another reader, 26

She may enjoy making content and showing off her life publicly, but it’s not for everybody. It’s nice she has helped Beth’s career, but she needs to hear what her friend desires.
Emma, 27

It sounds like you care about each other, so hold on to that and ensure it’s the priority in your friendship. Foster some real experiences, where genuine feelings are preserved, not online archives. Even public figures who seem to share their worlds actually have more privacy than it seems.
One opinion, 53

She seems to be neither present nor authentic when she’s with Beth – she's on the job. Both seem confused as to what’s reasonable. The solution lies not in trying to alter one another, but in each establishing clear limits around what feels acceptable to them and determining if there is an acceptable middle ground.
A final view, 71

Your Turn to Be the Judge

In an online poll: is Marielle over-exposing their bond?

Alyssa Jones
Alyssa Jones

A seasoned gaming analyst with over a decade of experience in online casinos, specializing in slot machine strategies and industry trends.